Casey Reid — Product Design

Customer Portal

Customer Portal project preview
Early wireframes and user flows

The Challenge

Process

Research

Ran collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

25% increase in daily active users. Since shipping, we've measured 2.1x improvement in engagement.

Customer Portal

Shipping quality design requires collaboration and iteration. I've learned why . The implications matter for teams and organizations.

Key Takeaway

Whether you're building a new feature, this principle resonates.

Account